SFL’s Senior Manager Market Access and HEOR, Daniel Dröschel>, will participate in the International Society for Health Economics and Outcomes Research (ISPOR) Europe 2019 Conference (2‑6 November 2019, Copenhagen) entitled “Digital Transformation of Healthcare: Changing Roles and Sharing Responsibilities”. Daniel is looking forward to engaging in discussions on exploring value in healthcare technology beyond cost-containment and standard health economic evaluations. This includes additional elements of value like such as product-to-patient strategies (patient support programs), values associated with a particular indication or outcomes like lifetime health gains and cost offsets vs. long-term healthcare costs- often summarized under the term value-based healthcare.

Daniel has many years of experience in the field and is an expert in traditional (e.g. rebates, discount), emerging (e.g. pay for performance) and innovative (e.g. indication-based pricing, reinsured risk pool models) pricing models. Daniel and SFL’s reimbursement team develop sustainable value strategies for pharmaceuticals and medical devices, like extended contractual arrangements for value-based healthcare with product- and location-specific considerations to ensure product access to the market. Daniel would be happy to meet you at the conference, or you cancontact us> to arrange a meeting with Daniel to discuss how SFL can support your projects.